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PLATFORM ECOSYSTEMS

经济管理, 英文图书  暂无评论 ⁄ 661 次阅读+
BOOK DESCRIPTION: Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform ecosystems. Unlike software products that are managed, the evolution of ecosystems and their myriad participants must be orchestrated through a thoughtful alignment of architecture and governance. Whether you are an IT professional or a general manager, you will benefit from this book because platform strategy here lies at t...
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The Social Trade Show

经济管理, 英文图书  暂无评论 ⁄ 722 次阅读+
Book Description Today’s new social and virtual platforms and technologies can help you transform the way you market through tradeshows, exhibits, and events – helping you supercharge performance on every metric that matters to you. The Social Tradeshow is the first practical guide to using these new tools to reach more prospects, close more sales, and earn more profits. Renowned industry consultant and thought leader Traci Browne covers every step of the process, revea...
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