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Book Description:
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape
Novices will receive a thorough SEO education, while exper...
Book Description
Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.
Comprehend SEO’s many intricacies and complexities
Explore the ...
Book Description
There’s a wealth of data online, but sorting and gathering it by hand can be tedious and time consuming. Rather than click through page after endless page, why not let bots do the work for you?
Webbots, Spiders, and Screen Scrapers will show you how to create simple programs with PHP/CURL to mine, parse, and archive online data to help you make informed decisions. Michael Schrenk, a highly regarded webbot developer, teaches you how to develop fault-t...
Book Description
Ok, now that you’ve gone through this eBook, I can guarantee you that you know more than 99% of all webmaster’s online. You now know how to completely smoke your competitors in the search engine war and you’re virtually GUARANTEED success if you follow all of the advice taught in this course.
As I said in the beginning of this eBook, it is absolutely critical that you take this advice seriously and actually put into action EVERYTHING you’ve learned. So...
内容简介：
Some people believe that because search engines can't index all of the content in SWF files, Flash-based websites and Rich Internet Applications don't show up in web searches. This breakthrough book dispels that myth by demonstrating precisely what you can do to make your site fully searchable no matter how much Flash it contains. You'll learn best practices for using HTML, CSS, and JavaScript to build sites with Flash that will stand tall in search rankings.
...
内容简介：
This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users’ experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web d...
内容简介：
Do you search on Google every day? Did you know, if you were to master Google’s powerful search refinement operators and lesser-known features, over a year’s time you could save days scouring over irrelevant results. And you would strengthen your SEO expertise in the process. “Using Google as a Research Tool” will show you how to find anything quickly and with laser-like accuracy
If you’re like me, you use Google every day to find things—news, technical sup...
Book Description
“There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way—legally, quick, and smart. Every company I start goes through Evan. I’d be crazy not to use him.”
—Peter Shankman
Outsmarting Google
Breakthrough Google site optimization techniques from one of the world’s leading authorities on SEO!
If you aren’t at or near the top of Google searches, you won’t be found. Your ...
Book Description
In Get Going with Google AdWords, author Chandler Nguyen introduces you to the AdWords phenomenon, and will help you get started with setting up simple, water-tight campaigns to promote your blog, website or business.
Find out why and how so many people are using Google AdWords to help them get the results they want!
A faster way to bring in search traffic!
Bypass weeks or months of waiting around for search traffic to point readers to your site ...
内容简介：
Search has changed everything. Search has become woven into our everyday lives, and permeates offline as well as online activities.
Every business should have a search strategy. How a business appears online can impact consumer influence as much as if not more than offline advertising like TV commercials. A business’s search strategy can have a dramatic impact on how consumers interact with that business.
But even more importantly, search engine activity ...
作者： John I Jerkovic
出版商：O'Reilly Media
出版日期：2009.11
页数：496
ISBN:978-0-596-15707-4
ISBN 10: 0-596-15707-X
文件大小：10M
内容简介
How can you make it easier for people to find your website? And how can you convert casual visitors into active users? SEO Warrior shows you how it's done through a collection of tried and true techniques, hacks, and best practices. Learn the nuts and bolts of search engine optimization (SEO) theory, the importance ...
