现在的位置: 首页设计, 软件>正文
Actionable Gamification: Beyond Points, Badges and Leaderboards
图书分类:设计, 软件 暂无评论 ⁄ 被围观 24 次阅读+

Description:

The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes readers on a journey to learn his sixteen years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

 

Author: Yu-kai Chou
Length: 511 pages
Edition: 1
Language: English
Publisher: CreateSpace Independent Publishing Platform
Publication Date: 2015-04-14
ISBN-10: 1511744049
ISBN-13: 9781511744041

标签:

你可能喜欢

0 0 vote
Article Rating
Subscribe
提醒
0 评论
Inline Feedbacks
View all comments
0
Would love your thoughts, please comment.x
()
x